Back to all posts
How to run your first FleetChamps campaign in one week
A short, focused campaign beats a permanent scoreboard nobody looks at. Here is a one-week plan for launching your first one.
Day 1–2: pick one KPI
Resist the urge to score everything. Choose the single KPI your management team is talking about this quarter.
Day 3: set the rules
- Campaign length: 4 weeks works well for a first run.
- Minimum activity threshold so part-time drivers are not unfairly ranked.
- Decide what recognition looks like at the end.
Day 4–5: brief the drivers
Explain the scoring in one page. Publish it to the in-app knowledge base so it is always available.
Day 6–7: launch and watch
Check participation after 48 hours. If a depot is missing from the leaderboard, it is almost always a data-feed issue — not a motivation issue.